 In the wake of Google's latest action concerning paid links, I thought it would be a good idea for me to give you some feedback. I don't understand Google. I repeat, I don't understand Google. I think that Andy Beard has about the best write up on Google's latest smackdown. Read it here: Digg Favorites Slapped By Google Now, the interesting thing is that Google cannot really tell what a paid link is and what is not, I think. Any link coming from one site and going to another is just that, a link. What gives it away is the advertising. Even then, in Google Webmaster, it says "If you believe that another site is abusing Google's quality guidelines, please report that site at https://www.google.com/webmasters/tools/spamreport". So now we are all on Google's payroll and playing Google's whistle blower. I am certain that a competitor would be more than willing to see the other's PR get blasted because of paid links. I am not helping Google in that respect. I think there is more to it than that though. I think that the latest smackdown was also about who you link to and how many outgoing links you have on one page. Google suggests less than 100. They also tell you not to link to "bad neighborhoods". Consider this. A lot of the webpages I see are linked to and from web directories. Who is to tell who they link out to. Even reciprocal linking is at risk in this case. How can you really tell the quality of a website and who they are linking to as well as FROM. Google can tell where the link from of course. What if they see an incoming link to my site that is from a bad neighborhood? I cannot control that. But Google still puts the slam on my site as a result. With respect to outgoing links, the only option is to start using the nofollow tag heavily and trust no one. Then it becomes all about relevant content and not linking. The best example of this is Ezine Articles, which seems to have dodged this smackdown. Still a PR 6 site. It is truly based on content and not outgoing links at least. Gee, I always thought that the basis of the entire internet was links? Now they have become irrelevant and pure content has come to the forefront. Labels: google
 
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1 Comments:
Case in point - http://www.albertarose.org/, a pr5 website, is still a pr5. They sell links. I know, I have bought them previously.
And there is no "nofollow" tag on the link.
Hey Google....oops, missed one!
10:59 AM
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