The Google Supplemental Index Is Alive And Well

It just happened again starting yesterday. I have been observing Google's supplemental index effects on my article directory, Moxie Drive Expressions. Google may think it is doing the world a favor, but I do not. Every time they apply the filters, the traffic from this search engine gets cut to a tenth of what I would consider normal.

One very prominent niche, one that has brought in 50-100 different keyword phrase hits per day since the last Google update at the beginning of August, took a dive yesterday and so far today has only delivered one.

I checked some of the past keywords that were active for this niche just a few days ago. The pages that were placing so prominently in Google are now gone. The article that Google loved so much has disappeared.

This is not the first time. I have observed this behavior repeating itself for the last three quarters. It just took Google awhile to implement the filters this time, about a month and a half.

What can I do about it? Nothing. Hold on until the next update, approximately the end of October, when Google seems to release all of the filters and "lets all the horses out of the corral". Until then, things are going to feel pretty tight. Adsense income goes down especially.

I thought I heard that this was supposed to be the busy season?

Next is the culling of the back-links. If this behavior repeats itself, I think I will have determined two of the quarterly activities that Google follows in its search for the perfect search that will make surfers happy and, in my view, internet marketers miserable.

Hey, have a good day!