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I agree with the philosophy that you should not have an order page as the landing page for some product that you are selling but how many times do you have to see these OTO's before you finally grow tired of them? OTO's will eventually end up like these Free for all link pages, safelists, and everything else that has been over used.
Next time you get to one of these try bookmarking the OTO page and let's see if you can get to the page again. i bet you that almost every time you click on this bookmark that the OTO page will still come up. If these marketers would just take down the page after a certain amount of time then this would be actually a true OTO but marketers these days are taking too many shortcuts. like when you buy from a marketer but yet you still get emails from him like you have never bought anything from them before.
It might take a little more time if these marketers incorporated certain things into their marketing but in the end they would retain more customers. I have blocked some of these marketers from sending me offers because of this shortcut tactic they are using these days. I have had some of these OTO pages, because of the bookmarkingh, come up a year or more later.
The same applies to these membership sites that all these marketers are now doing. You would expect that once you stop paying for membership that you will no longer be able to get into their sites but most of the time they never clean up their Databases. i joined amembership site several years ago from this one marketer who sold his site and is no longer a marketer. The guy that bought his site has not done any maintenace to the DB because I can still get into the site.
Category: Marketing and AdvertisingThe Truth About These One Time Offers was written by:Author:Jeffrey SolochekAdded: Wed, 28 Mar 2007 04:30:59 -0400 This Article Has Been Read 298 times View all Jeffrey Solochek's articlesAbout the Author: Jeffrey A. Solochek is originally from Milwaukee, Wisconsin but now resides in Brunswick, Georgia. He is a known authority on his niches of life, business, and marketing. Mr Solochek has a lot of great experiences and he writes about everything leaving out any sugarcoating. All his writings containsNo BS, No Fluff |
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