|
 |
I have volunteered for a number of years in various community activities for the sake of lending a helping hand and making the community a better place.
Not all people enjoy this or think that way, but if you are a business owner, and your business success relies heavily on your surrounding community, you should consider building a presence there.
Now this does not mean you should run out and work at the soup kitchen 12 hours a day, or coach every sports team, but you should get to know the people in your town, what they like, dislike and so on.
Your first step is to create a community hearing group from your customer base. This group is responsible for listening to and creating ideas on how the business could help benefit the community. Once established, publicize the group through press releases.
If you do not have a newsletter, you should definitely start one. A newsletter is a great way to keep people reminded of your business as well as inform them of other events you may be partaking in. Post your newsletter on your website, email it to customers who asked to receive it via email and send it regular mail to those on your customer list who do not have email.
Give back to the community. That does not mean donate thousands of dollars unless that is what you choose. Make donations that represent your business. If you own a sporting goods store, consider donating some equipment to a local sports league.
Finally, get your face and name out there by volunteering to help your town. Not only is this a great feel good type of activity it is also a great way to network with others who also volunteer. Encourage employees to volunteer with you.
Above are a variety of ways to help build your business in your community. Use all of them and you are sure to be on your way to being the talk of the town.
Category: Small BusinessBuild Your Business Presence In Your Community was written by:Author:Bruce TuckerAdded: Thu, 01 Nov 2007 19:09:44 -0400 This Article Has Been Read 221 times View all Bruce Tucker's articlesAbout the Author: Mr. Tucker is the senior editor for Weight Loss Nation, an online resource where you can learn about various tips on weight loss, fitness and nutrition.He is also a regular contributor on Mike's How To Blog, a free resource on how to do just about anything. |
More Articles About Small Business
Not What You Were Looking For?
 Moxie Drive Expressions
 Submit Articles
 Contact us
Add us to favorites
Hint - Hold "T" button down and right click to open Sphinn and Subbmitt in a new window. 
|