A quality voice over person can add a lot to an audio project, whether you are talking about a corporate DVD, radio spot, audio-book, or any other kind of project in which you want people to listen to a message. But how can you know when you are listening to a good professional voice actor? There are several things you should consider, of course, if you have the money and the time and the knowledge to consider them. However, since time is often limited and you may not have the resources to accomplish a nationwide search and use all the time you need to determine what you need, keeping a few basic things in mind can help you hire the best person for your project.
Keep your audience in mind. When it comes to employing an actor, you have to consider more than which voice you find most attractive. You have to think about what your audience will find appealing – and what they will find believable. If you are convinced you can sell more radiator-fluid by letting your clients hear a playful female voice, then that is the person you should pick. Perhaps all the other radiator fluid merchants are using men who sound like mechanics and you think this will help your store make an impression. However, if you think they are more likely to listen to a guy who sounds like a mechanic, then use that one.
Make sure your actor has your best interest at heart. This isn't as goofy as it sounds. As talented as some of them may be, they are probably acting for money. They aren't trying out for the part because they think you're going to save the world from fluidless radiators and they think that is a good cause: They are voicing your project to get paid. However, they should be concerned about the quality of the product they are providing you. Therefore, they should be able to listen to you and make sure they have a good feel for what you want before they do the work. If you are negotiating with an actor and he or she doesn't seem to care what you're saying, then no matter how good a fit for your product or service the voice is, they won't give your needs much consideration.
They should understand the importance of timing. Many voice actors get by on an attractive voice. For some projects, this may be exactly what is needed. But if your project has to have dramatic pauses, inflection and emotion, then make sure the person you're thinking of hiring has that sort of training. The way you accomplish that, of course, is two-fold. First, you have to conduct interviews. Take them through situations that are similar to what you are going to require. The second part of that, ideally, is for you to know your own project well enough to know what you require from the actor. Don't expect that he or she will automatically know what you need. After all, every project has different requirements.
Your project should have the best treatment that you can possibly give it. If you have set aside the finances to hire voice talent, then make sure you set aside the time to ensure you're getting the right one for the project. After all, voice actors are not created equal. Some are better, and some are better for you.
Author:Michael Marrs
Added: Fri, 27 Jul 2007 16:13:15 -0400
This Article Has Been Read 295 times
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