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Using a phone for marketing is not something revolutionary and new. Ever since man discovered the telephone, it has been used for sales and marketing purposes. However, in today's competitive markets, how you use the telephone is more important than ever before. Let's take a look and see how marketing with your iPhone can generate more business for your company.
First of all, you will need an account with several of the social marketing websites that are out there. If you are specifically looking to target Apple Iphone users, who happen to have more disposable income than others. This is based on the fact that they can afford a $500-600 cell phone. The websites you should be specifically looking into are Facebook and YouTube. No, these websites are not just for kids, they have millions of users. Here is the power of using social websites. Take Facebook for example.
Have a programmer write a Facebook application for you to upload. This is not difficult and almost anyone with some knowledge of C++ or other language can do this for you. Have this application be unique and desirable. Perhaps make it a game, or a contact manager. Then offer a very desirable feature that can only be retrieved if they visit your website. For an over the top example, there is a fish tank application that offers glitter fish and other critters for your tank. You can only get these fish if you visit a website first.
Now here is how this marketing with your Iphone helps you. Your application gets downloaded by Susie who loves it. She also wants your special feature so she visits your website, which happens to sell upscale shoes, handbags and accessories. She fell in love with your product and ordered a bag. Then she sent a notice to all of her friends about your application. Then those contacts also visited your website and sent out more links and information about your application and website to others. The "viral" marketing component has just started and you really did not have to do much other than getting the application uploaded to Facebook. Viral marketing just cxontinues to grow if you have something popular that fulfills a need, a want and desire.
The Iphone plays a huge part in this marketing scenario listed above. You as a salesperson or marketer can use your Iphone to rate the uploaded application, keep track of who is downloading it, post messages to the blog about how great it is and invite everyone who has downloaded it to be your friend. Now, your list of friends becomes your potential customer database. You can send out special sales to these people because you know they fit into your companies demographics. More and more businesses are starting to catch onto this concept. This is one way that you can start marketing with your Iphone.
YouTube is another amazing site for marketing with your Iphone. There are so many ways you can use this website and your Apple Iphone to market your business. Musicians can post demo videos out there. Companies that are offering a product can post a sample infomercials or an additional advertisement out there. Keep in mind that Iphone users can download and save these videos to their Iphones and readily share them with everyone. You want your video to be entertaining, worth sharing and effective. Selling blenders? Why not do a video on how not to use your blender. Same thing with vacuum cleaners. The how to market is huge and will continue to grow as the more information people get the more they want.
It is easy to understand how easy it is to market and make money with your Iphone. It could take your business into areas that only a few are utilizing. However, each day more and more companies are joining in the social marketing revolution. Now is the time to get in on this, before everyone else does and it becomes no different than junk mail filling your letterbox selling Iphones, all the spam emails, and telemarketing calls while you are eating diner.
Category: IphoneMaking Money With Your Iphone was written by:Author:Gerald HardieAdded: Tue, 05 Aug 2008 18:41:26 -0400 This Article Has Been Read 727 times View all Gerald Hardie's articlesAbout the Author: See price reduced Apple Iphone from leading merchant at below retail prices. |
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